Course Content
Module 1: Introduction to Corporate Risk Communication
Welcome to the first module of our course on ‘Mastering Corporate Risk Communication.’ I’m Marc Guerriot, and I’m excited to guide you through this journey where we’ll uncover the essential aspects of risk communication and its pivotal role in modern organisations.
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Module 2: Understanding and Establishing a Risk Culture
In this module, we’ll explore the concept of risk culture and how you can build it within your organisation. Establishing a risk culture is about integrating risk management into your company’s DNA—into the very fabric of how things are done.
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Module 3: Communication Strategy for Change
In this module, we’ll explore how to develop a comprehensive communication strategy for managing risks in your organisation. Effective communication doesn’t just happen—it requires careful planning and alignment with your organisation’s overall objectives.
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Module 4: Managing Critical Incidents
In this module, we’ll explore the essential components of managing critical incidents, starting with crisis management plans. A crisis management plan is your organisation’s blueprint for how to respond when things go wrong. It outlines the procedures, roles, and responsibilities that ensure a coordinated and effective response to crises.
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Module 5: Creating Quality Content for Risk Communication
In this module, we’ll shift our focus to the art of creating quality content for risk communication. Whether you’re crafting a report, an email, or a public statement, the clarity of your message is paramount.
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Module 6: Communicating with Stakeholders
In this module, we’ll focus on one of the most crucial aspects of risk communication: engaging with stakeholders. Your stakeholders are the individuals and groups who have an interest in, or are affected by, your organisation’s actions. This could include employees, customers, suppliers, regulators, investors, and even the general public.
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Module 7: Training and Skill Development
Training is the backbone of effective risk management. It’s through training that your employees gain the knowledge and skills they need to identify, assess, and respond to risks in real-time. In this module, we’ll focus on how to design training programs that are both comprehensive and engaging.
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Module 8: The End
In this module, we’ll bring everything we’ve learned together by analysing real-world case studies. Case studies are invaluable because they provide practical examples of how organisations have applied risk communication principles in real situations. They also highlight the challenges and successes that come with managing risks.
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Protected: Risk culture and communications – KRisk RiskCom

In this module, we explore how SecureBank, following its acquisition by a larger banking group, successfully embedded a robust risk management culture across the organisation.

Challenge

SecureBank faced the dual challenge of adopting the banking group’s established risk management culture while preserving its entrepreneurial and innovative spirit. It also needed to ensure that every employee — from executives to front-line staff — understood and embraced the new risk management policies.

Approach

SecureBank addressed this challenge through a structured, multi-step process:

1. Initial Assessment

An initial assessment of the existing risk management culture identified the bank’s strengths and areas for improvement.

2. Development of a Clear Vision

SecureBank then developed a clear vision for its risk management strategy and communicated it across the organisation to align employees with the new objectives.

3. Training and Awareness Programmes

Comprehensive training programmes were introduced to educate employees on the new policies and emphasise their importance.

4. Integration into Operational Processes

Risk management procedures were embedded into daily operations, ensuring these practices became a natural part of employees’ workflows.

5. Leadership Commitment

Leadership played a pivotal role by actively engaging in risk management initiatives, setting a strong example and reinforcing the importance of these practices.

Building Integrated Risk and Resilience

Building on the themes discussed in this session, SecureBank’s success in embedding a proactive risk culture was further enhanced by developing an integrated risk and resilience management system. This system enabled the bank to take a more strategic and connected approach by mapping critical stakeholders through a detailed Business Impact Risk Analysis (BIRA).

The resulting stakeholder map placed SecureBank at the centre, surrounded by key groups such as regulators, the board, employees, customers, and vulnerable customers. Each was represented as an interconnected bubble, illustrating two-way relationships — showing both what each stakeholder expected from SecureBank (e.g. trust, transparency, financial stability) and what SecureBank required from them (e.g. compliance, engagement, feedback, and collaboration).

(Illustrative example: A visual map could depict SecureBank at the centre with arrows connecting to stakeholder bubbles — regulators, board, employees, customers, and vulnerable customers — highlighting mutual needs and responsibilities.)

By clearly understanding these relationships, SecureBank was able to:

• Identify and manage stakeholder risks more effectively.

• Engage stakeholders through risk scenario exercises to test capability and preparedness.

• Foster mutual understanding and collaboration, ensuring that both SecureBank and its wider ecosystem became more resilient.

This integrated approach to risk and resilience not only strengthened SecureBank’s internal culture but also reinforced its reputation as a trusted, forward-looking financial institution that balances innovation with accountability.

Results

Through this systematic and holistic approach, SecureBank successfully established a strong risk culture aligned with its strategic vision while maintaining its innovative ethos. Employees became more engaged in risk management and more aware of their responsibilities in preventing crises, enhancing the bank’s overall resilience.

By integrating stakeholder awareness and resilience planning into its risk culture, SecureBank demonstrated how proactive engagement and shared responsibility can build a stronger, more adaptable organisation.