Course Content
Module 1: Introduction to Corporate Risk Communication
Welcome to the first module of our course on ‘Mastering Corporate Risk Communication.’ I’m Marc Guerriot, and I’m excited to guide you through this journey where we’ll uncover the essential aspects of risk communication and its pivotal role in modern organisations.
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Module 2: Understanding and Establishing a Risk Culture
In this module, we’ll explore the concept of risk culture and how you can build it within your organisation. Establishing a risk culture is about integrating risk management into your company’s DNA—into the very fabric of how things are done.
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Module 3: Communication Strategy for Change
In this module, we’ll explore how to develop a comprehensive communication strategy for managing risks in your organisation. Effective communication doesn’t just happen—it requires careful planning and alignment with your organisation’s overall objectives.
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Module 4: Managing Critical Incidents
In this module, we’ll explore the essential components of managing critical incidents, starting with crisis management plans. A crisis management plan is your organisation’s blueprint for how to respond when things go wrong. It outlines the procedures, roles, and responsibilities that ensure a coordinated and effective response to crises.
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Module 5: Creating Quality Content for Risk Communication
In this module, we’ll shift our focus to the art of creating quality content for risk communication. Whether you’re crafting a report, an email, or a public statement, the clarity of your message is paramount.
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Module 6: Communicating with Stakeholders
In this module, we’ll focus on one of the most crucial aspects of risk communication: engaging with stakeholders. Your stakeholders are the individuals and groups who have an interest in, or are affected by, your organisation’s actions. This could include employees, customers, suppliers, regulators, investors, and even the general public.
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Module 7: Training and Skill Development
Training is the backbone of effective risk management. It’s through training that your employees gain the knowledge and skills they need to identify, assess, and respond to risks in real-time. In this module, we’ll focus on how to design training programs that are both comprehensive and engaging.
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Module 8: The End
In this module, we’ll bring everything we’ve learned together by analysing real-world case studies. Case studies are invaluable because they provide practical examples of how organisations have applied risk communication principles in real situations. They also highlight the challenges and successes that come with managing risks.
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Protected: Risk culture and communications – KRisk RiskCom

In the previous lesson, we looked at how to establish a risk culture. Now, we turn our attention to the role communication plays in making this cultural shift possible.

Cultural change doesn’t happen overnight. It takes time, persistence, and—crucially—consistent and purposeful communication. At the core of this change is your ability to clearly express the importance of risk management and align behaviours with your organisation’s risk appetite and strategic direction.

So, how can communication help drive cultural change?

Using Communication to Shift Organisational Culture:

  1. Define the Behaviours You Want to See

    Be specific about the risk-related behaviours and attitudes you expect. For instance, you may want employees to flag potential risks early, participate in risk initiatives, or raise concerns without fear.

  2. Communicate Expectations Clearly and Often

    Once these behaviours are defined, ensure they’re communicated across the organisation using various channels—emails, meetings, intranet posts, and more.

  3. Choose the Right Channels

    Tailor your communication methods to the message. Complex or sensitive topics may call for in-person discussions, while regular updates might be better suited to newsletters or short video briefings.

  4. Encourage Dialogue and Feedback

    Provide opportunities for staff to ask questions, express concerns, and offer suggestions. Q&A sessions, workshops, and open forums can foster genuine engagement.

  5. Back Words with Action

    Communication alone isn’t enough. Leaders must model the desired behaviours and actively recognise staff who demonstrate commitment to the risk culture.

Remember, communication is not a one-off task—it’s an ongoing effort.

As your organisation grows and changes, your communication strategy should evolve alongside it. Keep the dialogue open, maintain clarity, and continue reinforcing the behaviours that support a healthy, resilient risk culture.