Course Content
Module 1: Introduction to Corporate Risk Communication
Welcome to the first module of our course on ‘Mastering Corporate Risk Communication.’ I’m Marc Guerriot, and I’m excited to guide you through this journey where we’ll uncover the essential aspects of risk communication and its pivotal role in modern organisations.
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Lesson 1.1 What is Risk Communication?
02:05
Lesson 1.2 The Role of Risk Communication in Business
03:01
Case Study : Establishing a Risk Culture at SecureBank
02:33
Module 2: Understanding and Establishing a Risk Culture
In this module, we’ll explore the concept of risk culture and how you can build it within your organisation. Establishing a risk culture is about integrating risk management into your company’s DNA—into the very fabric of how things are done.
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Lesson 2.1 Building a Risk Culture
02:58
Lesson 2.2 The Role of Communication in Cultural Change
03:04
Case Study: Building a Strong Risk Culture at SecureAirport
02:47
Module 3: Communication Strategy for Change
In this module, we’ll explore how to develop a comprehensive communication strategy for managing risks in your organisation. Effective communication doesn’t just happen—it requires careful planning and alignment with your organisation’s overall objectives.
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Lesson 3.1 Planning Your Communication Strategy
03:40
Lesson 3.2 Implementing and Monitoring Communication Strategies
02:22
Lesson 3.3 Implementing and Monitoring Communication Strategies
03:14
Case Study: Make SecureEnergy – Embedding Proactive Risk Communication in an Evolving Energy Landscape
02:41
Module 4: Managing Critical Incidents
In this module, we’ll explore the essential components of managing critical incidents, starting with crisis management plans. A crisis management plan is your organisation’s blueprint for how to respond when things go wrong. It outlines the procedures, roles, and responsibilities that ensure a coordinated and effective response to crises.
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Lesson 4.1 Crisis Management Plans
03:01
Lesson 4.2 Communication During a Crisis
02:56
Case Study: Communicating with Stakeholders at SecureBank
03:44
Module 5: Creating Quality Content for Risk Communication
In this module, we’ll shift our focus to the art of creating quality content for risk communication. Whether you’re crafting a report, an email, or a public statement, the clarity of your message is paramount.
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Lesson 5.1 Developing Clear Messages
02:27
Lesson 5.2 Using Visuals and Infographics
02:49
Case Study: Change to SecureGroup
02:36
Module 6: Communicating with Stakeholders
In this module, we’ll focus on one of the most crucial aspects of risk communication: engaging with stakeholders. Your stakeholders are the individuals and groups who have an interest in, or are affected by, your organisation’s actions. This could include employees, customers, suppliers, regulators, investors, and even the general public.
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Lesson 6.1 Identifying and Understanding Stakeholders
03:14
Lesson 6.2 Techniques for Engaging Stakeholders
03:14
Case Study: Strengthening Risk Communication at SecureBank
02:37
Module 7: Training and Skill Development
Training is the backbone of effective risk management. It’s through training that your employees gain the knowledge and skills they need to identify, assess, and respond to risks in real-time. In this module, we’ll focus on how to design training programs that are both comprehensive and engaging.
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Lesson 7.1 Designing Effective Training Programs
03:07
Lesson 7.2 Developing Communication Skills
05:21
Case Study: SecureGroup – Developing Training and Skills for Risk-Resilient Teams
02:23
Module 8: The End
In this module, we’ll bring everything we’ve learned together by analysing real-world case studies. Case studies are invaluable because they provide practical examples of how organisations have applied risk communication principles in real situations. They also highlight the challenges and successes that come with managing risks.
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Lesson 8.1 Practical Applications
05:37
Lesson 8.2 Create an action plan for your organisation
03:28
Protected: Risk culture and communications – KRisk RiskCom

“Now, let’s talk about how you can create an action plan for your organisation:

1. Assess Your Current Situation: Start by evaluating your current risk communication practices. What’s working well? What areas need improvement? Consider conducting a survey or holding discussions with key stakeholders to gather feedback.

2. Set Clear Objectives: Based on your assessment, set specific, measurable goals for improving risk communication. For example, For example, your objectives might include increasing employee awareness of specific risks, improving response times in crisis situations, or enhancing transparency with external stakeholders.

3. Develop a Communication Strategy: With your objectives in mind, develop a detailed communication strategy that outlines how you will achieve these goals. This strategy should include key messages, target audiences, communication channels, and a timeline for implementation. Make sure to incorporate the best practices we’ve discussed throughout this course.

4. Create Training Programs: To ensure that everyone in your organisation is on board and prepared, develop training programs that focus on key communication skills. This might include crisis communication training for leadership, risk awareness sessions for employees, and workshops on effective stakeholder engagement.

5. Implement and Monitor: Roll out your communication strategy and training programs, and begin implementing your plan. As you do, monitor progress closely. Use the key performance indicators (KPIs) you’ve established to track success, and gather feedback from stakeholders to identify any areas that may need adjustment.

6. Review and Adapt: Regularly review your communication strategy to ensure it remains effective and relevant. This is particularly important as new risks emerge and as your organisation evolves. Be prepared to adapt your approach as necessary to meet changing needs and challenges.”

“Remember, the strategies we’ve discussed throughout this course are not just theoretical—they are practical tools that can help you make real improvements in how your organisation manages and communicates about risks. The most important step is to take action. Start by applying what you’ve learned, make adjustments as you go, and continue to refine your approach over time.

By committing to continuous improvement and proactive communication, you can build a more resilient organisation that is better equipped to manage risks and respond to crises. Your stakeholders will trust you more, your team will be more aligned, and ultimately, your organisation will be stronger.”

“As we wrap up this course, I want to encourage you to take what you’ve learned and put it into practice. The principles of effective risk communication are powerful tools that can make a significant difference in your organisation’s success.

Thank you for joining me on this journey. I wish you the best of luck as you move forward with your risk communication efforts, and I’m confident that you’ll see the positive impact of your hard work.

If you have any questions or need further guidance, don’t hesitate to reach out. Remember, risk communication is an ongoing process, and we’re all in this together.”

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